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End-to-End Sustainability: Driving User Engagement from Pre to Post-Install - Sustainable Growth Day 2019
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- 1 Intro
- 2 Currently serving 90 million users
- 3 Making it more holistic
- 4 Visualising the numbers
- 5 Firsttime user experience
- 6 Customer journey map
- 7 Getting cracking
- 8 Advertising
- 9 Travel images
- 10 Install conversion rate
- 11 Experiment fast
- 12 Day Zero
- 13 Language
- 14 Retention
- 15 Behavioral model
- 16 Study plan
- 17 How is it impacting us
- 18 Is the team solely dedicated to firsttime user experience
- 19 Whats your philosophy of using notifications
- 20 How do you bring learnings from the first time user experience into the rest of the user experience
- 21 How did you build the learning plan
- 22 What tools did you use
- 23 How did you increase the conversion
- 24 Why do you have a hard registration wall
