In this day and age, digital marketing is critical, whether you’re a recent college grad trying to break into the highly competitive marketing world, an entrepreneur seeking to spread the word about your new startup, or a marketing professional that wants to keep up with the latest digital marketing techniques.

Cutting through the noise with effective marketing has never been harder, but learning to be a digitally-savvy marketer has never been easier, thanks to the wealth of online courses on the subject (many of them free).

With new channels and strategies emerging on what seems like a daily basis, it’s increasingly important for marketing professionals, and aspiring professionals, to continue to learn online.

For this reason, Class Central has compiled thousands of free digital marketing courses created by top universities and educators around the world.

Thousands of Resources

These courses will take you to the top of your game, covering topics such as digital brand management, social media strategy, marketing analytics, viral content creation, and a lot more.

Note that while you may have to pay if you want a certificate, these courses can be audited for free — that is, you can access all the learning content for free, and sometimes even graded assignments. If you’re new to online courses, read our guide: Class Central’s Beginners Guide to Online Courses.

To make the course list easy to navigate, we broke it down by topic. Click on a topic to jump to the corresponding section:

• Search Engine Optimization (SEO)
• Social Media Marketing
• Email Marketing
• Affiliate Marketing
• Content Marketing
• Facebook Marketing
• Instagram Marketing
• YouTube Marketing
• TikTok Marketing
• Google Analytics
• Public Relations
• Business Analysis
• Branding

More Courses & Certificates

If you want to earn a free certificate in digital marketing, head to our article: 1000+ Free Digital Marketing Certificates and Badges. You can learn from companies like Google, Facebook, LinkedIn Learning, Twitter, Semrush, and more.

If you’re interested in other subjects, visit our compilations:

• Massive List of Thousands of Free Certificates & Badges
• 900+ Free Developer and IT Certifications
• 300 Free Google Certifications
• 110+ Hours of Free LinkedIn Learning Courses with Free Certification
• 1000+ Open University Free Certificates
• Harvard Computer Science Courses with Free Certificate

You can find all the Class Central free certificate articles here.

Here’s our compilation of free digital marketing online courses.

Search Engine Optimization (SEO)

• SEO Course for Beginners from Ahrefs ★★★★★(26)
• SEO Tutorials for Beginners: Learn Search Engine Optimization Step-By-Step from Ahrefs ★★★★★(13)
• Introduction to Google SEO from University of California, Davis ★★★★★(6)
• SEO from HubSpot ★★★★☆(4)
• Free SEO Training Series ★★★★★(4)
• SEO Training from ClickMinded ★★★★☆(3)
• Full SEO Course and Tutorial in Hindi | SEO Course 2023 | Umar Tazkeer from Umar Tazkeer ★★★★★(3)
• Google SEO Fundamentals from University of California, Davis ★★★★☆(2)
• Link Building Tutorials (Step-By-Step) from Ahrefs ★★★★☆(2)
• Optimizing a Website for Google Search from University of California, Davis ★★★★☆(1)

More on Class Central: 1000+ Search Engine Optimization (SEO) courses. 390+ are free: look for the filters for a free course or a certificate.

Social Media Marketing

• Facebook Ads: Cómo utilizar el poder de la publicidad en Facebook from Galileo University ★★★★★(62)
• Marketing digital en redes sociales from Universitat Politècnica de València ★★★★☆(39)
• What is Social? from Northwestern University ★★★★☆(12)
• The Importance of Listening from Northwestern University ★★★★★(6)
• The Business of Social from Northwestern University ★★★★★(5)
• Social Media and Social Content Strategy from Digital Marketing Institute ★★★★★(3)
• Social Media Marketing from Great Learning ★★★★★(3)
• Social Media Advertising from University of Colorado Boulder ★★★★★(2)
• Introduction to Social Media Analytics from Emory University ★★★★★(2)
• Social Media Data Analytics from Rutgers University ★★★★☆(2)

More on Class Central: 2200+ Social Media Marketing courses. 490+ are free: look for the filters for a free course or a certificate.

Email Marketing

• Email marketing: diseño y gestión de campañas from Galileo University ★★★★★(42)
• Email Marketing Full Course In 2 Hours | Email Marketing Tutorial For Beginners 2022 | Simplilearn from YouTube ★★★★★(5)
• Email Marketing Course: Get Certified in Email Marketing from HubSpot Academy ★★★★★(1)
• Email Marketing Training Series from YouTube ★★★★★(1)
• The ClickMinded Email Marketing Course from ClickMinded ★★★★☆(1)
• Email Marketing O GUIA COMPLETO 2020 – Do zero a 1º venda from Udemy ★★★★★(1)
• Think Outside the Inbox: Email Marketing from Google
• Email Marketing from HubSpot
• The Complete MailChimp Email Marketing Course For Beginners from Udemy
• Email Marketing without web site+COPY WRITING+HACKS & TRICKS from Udemy

More on Class Central: 650+ Email Marketing courses. 200+ are free: look for the filters for a free course or a certificate.

Affiliate Marketing

• Affiliate Marketing Explained in 53 mins | Affiliate Marketing for Beginners | Great Learning from Great Learning ★★★★☆(16)
• FREE Amazon Affiliate Marketing Course: 0 to $1,000/month ★★★★☆(6)
• How To Make Money With Affiliate Marketing ★★★★☆(5)
• FREE Affiliate Marketing Course for Beginners ★★★★☆(2)
• How To Start Affiliate Marketing Website In 2022 (Step-by-Step Tutorial) from Website Learners ★★★★★(2)
• Affiliate Marketing Mastery ★★★★★(1)
• Passive Income: Affiliate Marketing [WordPress Website] ★★★★☆(1)
• Affiliate Marketing Without A Website ★★★★☆(1)
• Affiliate Marketing Strategies for 2022 ★★★★☆(1)
• Paid Advertising Campaigns from ClickMinded

More on Class Central: 340+ Affiliate Marketing courses. 150+ are free: look for the filters for a free course or a certificate.

Content Marketing

• Marketing Digital: Content & Community Manager from Galileo University ★★★★★(273)
• Viral Marketing and How to Craft Contagious Content from University of Pennsylvania ★★★★☆(28)
• Stanford Webinar – Creating Demand with Content Marketing from Stanford University ★★★★★(10)
• The Strategy of Content Marketing from University of California, Davis ★★★★☆(8)
• Content Marketing Basics from Great Learning ★★★★★(2)
• Content Marketing from HubSpot ★★★★★(2)
• Content Marketing and SEO Fundamentals with Eric Enge ★★★☆☆(1)
• Storytelling in Branding and Content Marketing from IE Business School
• Digital Strategy and Business Opportunity from Digital Marketing Institute
• Content Marketing Strategy from State Bank of India

More on Class Central: 600+ Content Marketing courses. 200+ are free: look for the filters for a free course or a certificate.

Facebook Marketing

• The Complete Facebook Ads and Marketing Course! from Joseph Delgadillo ★★★★★(3)
• Introduction to Facebook Business Manager | How to setup Facebook Business Manager? | Great Learning from Great Learning ★★★★☆(3)
• Meta Marketing Science Certification Exam from Facebook ★★★★★(2)
• Marketing Analytics with Meta from Facebook ★★★★★(1)
• Meta Social Media Marketing Capstone from Facebook
• Facebook Marketing: Organic Reach and Paid Advertising from Social Media College
• Advertising with Meta from Facebook
• Facebook Ads Training: How to Build Great Ads & Audiences from HubSpot
• Facebook Marketing Course: How to Develop Effective Organic and Paid Strategies from HubSpot
• Introduction to Facebook Pages for Businesses and Orgs from Udemy

More on Class Central: 470+ Facebook Marketing courses. 80 are free: look for the filters for a free course or a certificate.

Instagram Marketing

• Instagram Marketing Fundamentals | Social Media Marketing | Instagram Growth | Great Learning from Great Learning ★★★★☆(27)
• Instagram Marketing Strategy Course from HubSpot ★★★★★(1)
• Instagram Marketing: Instagram Essentials and Content Creation from FutureLearn
• How to Advertise on Instagram from HubSpot
• Instagram Marketing for Startups and Entrepreneurs from Udemy
• The Complete Instagram Marketing Course for Beginners 2018 from Udemy
• The Complete Instagram Marketing Masterclass 2.0 ® from Udemy
• Instagram Bootcamp 2019: Get More followers and Engagement from Udemy
• Instagram Small Business & Startup Marketing Foundation from Udemy
• Instagram Marketing Course: Fastest ways to grow your page from Udemy

More on Class Central: 360+ Instagram Marketing courses. 50+ are free: look for the filters for a free course or a certificate.

YouTube Marketing

• YouTube SEO / Video Marketing from Ahrefs ★★★★★(10)
• YouTube Marketing from Great Learning ★★★★☆(8)
• YouTube SEO Course from YouTube ★★★★★(3)
• YouTube Content Ownership from Google ★★★★☆(2)
• Ranking YouTube Videos Like a Pro – YouTube SEO from YouTube ★★★★★(2)
• Making YouTube Videos (Tips!)  from YouTube ★★★★★(2)
• YouTube: How To Become a Success With an Audience from Zero from Udemy
• YouTube Asset Monetization from Google
• YouTube Marketing Course from HubSpot
• YouTube 101: Keys to a Successful Channel from Udemy

More on Class Central: 270+ YouTube Marketing courses. 60+ are free: look for the filters for a free course or a certificate.

TikTok Marketing

• TikTok Marketing from YouTube ★★★★★(1)
• Tiktok Marketing 2022 from YouTube ★★★★★(1)
• TikTok for Business: Don’t Miss This Huge Opportunity… from YouTube ★★★★★(1)
• TikTok Marketing from YouTube ★★★★★(1)
• Marketing on TikTok from Aptly
• Advertising and E-commerce on TikTok from Aptly
• Understanding TikTok and Its Users from Aptly
• Commerce + Creativity on TikTok from TikTok Academy
• Small Business 101 from TikTok Academy
• TikTok 101 from TikTok Academy

More on Class Central: 90 TikTok Marketing courses. 50+ are free: look for the filters for a free course or a certificate.

Google Analytics

• Google Analytics for Beginners from Google ★★★★★(101)
• Advanced Google Analytics from Google ★★★★☆(14)
• Google Analytics from Great Learning ★★★★★(13)
• GA4 for SEO – How data helps businesses grow with Jeff Sauer ★★★★★(2)
• Google Analytics for Power Users from Google ★★★★★(1)
• Getting Started with Google Analytics from Udemy ★★☆☆☆(1)
• Google Analytics Course Zero To Hero from Udemy
• Google Search Console Full Course – In 1 Video | [Beginner to Advance] | Master SEO – Umar Tazkeer from Umar Tazkeer
• Google Analytics Basics For Beginners Free -2018 from Udemy
• Google Analytics Beginner to Advanced | Setup + Audit from Udemy

More on Class Central: 340+ Google Analytics courses. 170+ are free: look for the filters for a free course or a certificate.

Public Relations

• Public Relation and Advertising from CEC ★★★★☆(13)
• Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing and more from IE Business School ★★★★★(5)
• How to Think About PR – Stanford CS183F: Startup School from Stanford University ★★★★★(2)
• Mastering Digital PR with Brian Dean from Semrush Academy ★★★★☆(1)
• Communicating with the Public from University of California, San Diego
• Principles of Public Relations from University of Colorado Boulder
• Working with the Media from University of Colorado Boulder
• The Nuts and Bolts of Public Relations from University of Colorado Boulder
• COMM411: Public Relations from Saylor Academy

More on Class Central: 140 Public Relations courses. 70+ are free: look for the filters for a free course or a certificate.

Business Analysis

• Customer Analytics from 365 Data Science ★★★★☆(15)
• Business Analytics with Excel: Elementary to Advanced from Johns Hopkins University ★★★★★(1)
• Beyond the Financials: Insights, Analysis and Valuations from University of Illinois at Urbana-Champaign ★★★★☆(1)
• Business Analyst and Project Manager Collaboration from LinkedIn Learning ★★★★★(1)
• What Is Business Analysis for Information Technology (IT) from Udemy ★★★★☆(1)
• Analysis for Business Systems from University of Minnesota
• Analysis of Business Problems from IESE Business School
• Business Analysis Process from Tableau
• Introduction to Business Analytics from Tableau
• Automation Business Analysis – Concepts and Principles from UiPath

More on Class Central: 440+ Business Analysis courses. 150+ are free: look for the filters for a free course or a certificate.

Branding

• Introduction to Intercultural Studies: The Branding of Culture from University of Leeds ★★★★★(17)
• Introduction to Personal Branding from University of Virginia ★★★★☆(15)
• Digital Branding and Engagement from Curtin University ★★★☆☆(13)
• Brand Management | Types of Brand Management | Brand Elements | Great Learning from Great Learning ★★★★☆(6)
• Brand Management: Aligning Business, Brand and Behaviour from University of London International Programmes ★★★★★(2)
• Brand Strategy from Great Learning ★★★★★(2)
• Full Branding Case Study: Textile Brand from Flux Academy ★★★★★(2)
• Strategic Self-Marketing and Personal Branding from State University of New York ★★★★☆(1)
• I Created a brand strategy for a client using AI from Flux Academy ★★★★★(1)
• Do You Need a Personal Brand? from Jenn Jager ★★★★★(1)

More on Class Central: 1100+ Branding courses. 340+ are free: look for the filters for a free course or a certificate.