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Explore the crucial aspects of mentorship, sponsorship, and storytelling in building the next generation of technologists in this 17-minute keynote address delivered by Scott Hanselman at All Things Open 2022. Delve into the distinctions between mentorship and sponsorship, and examine the role of senior engineers in supporting early-career professionals. Discover strategies for creating a welcoming culture of learning and exploration, and learn how to normalize not knowing all the answers. Gain insights on facilitating the growth of emerging creators and understanding your responsibilities in shaping the future of technology.