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Explore how societal influences and media representations impact sexual behavior in long-term relationships in this 20-minute TEDx talk. Examine the paradox of increased sexual content in media and declining sexual activity among couples. Discover how print media, film, social media, and societal norms contribute to unrealistic expectations and feelings of inadequacy in intimate relationships. Learn from Jessica Lorimer, a former corporate professional turned sales training consultant, as she shares insights on human behavior and challenges common misconceptions about sex in modern society.