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Explore the journey of Magic Leap from concept to mixed reality in this 19-minute conference talk. Join Magic Leap CMO Brenda Freeman and Lara O'Reilly as they delve into the brand's evolution, discussing the revolutionary products finally revealed to partners, developers, and the world. Gain insights into the challenges and triumphs of bringing augmented reality technology to life, and discover how Magic Leap is shaping the future of mixed reality experiences. Learn about the company's vision, technological breakthroughs, and the potential impact of their innovations on various industries.