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Explore the dynamics of change in a competitive business landscape through this insightful talk by Simon Wardley. Delve into the importance of situational awareness and understanding economic forces to navigate organizational transformation effectively. Examine the concept of "crossing the river by feeling the stones" as a metaphor for adapting to change. Gain valuable insights into the IT industry's transformation, with a focus on the emergence of serverless technology and the future of conversational programming. Learn how to anticipate and prepare for upcoming challenges, rather than being caught off guard by sudden shifts in the business environment. Discover strategies for improving your organization's ability to navigate change and stay ahead in a constantly evolving competitive landscape.