Class Central is learner-supported. When you buy through links on our site, we may earn an affiliate commission.

Skillshare

How to Use LinkedIn and Optimize Your LinkedIn Profile- LinkedIn Lead Generation and Marketing

via Skillshare

Overview

In this tutorial, you'll be learning the top 10 tips to optimize your LinkedIn profile.

When I first created a LinkedIn back in college, I had no idea how to fill out my profile...

"What kind of picture should I use for my LinkedIn profile?"

"What am I suppose to write in my "About" section when I barely had any working experience?"

"What's the point of filling my LinkedIn profile anyways?"

These were the type of questions that were running through my head as I stared at my blank LinkedIn profile page.

But over the years as I got more experience and applied for different jobs, I realized how powerful an asset LinkedIn could be!

Every time I applied for a new job or went in for a job interview, I noticed that the recruiter ALWAYS looked at my LinkedIn profile ahead of time.

My LinkedIn profile was my chance to make a strong first impression and get my foot in the door.

I also found this to be true working in sales and business development.

Every time I tried reaching out to a prospect to schedule an appointment, the first they would do is take a look at my LinkedIn profile.

Once people look at your LinkedIn profile, they'll make a split-second decision on whether they should take a meeting with you.

So whether you're:

-looking for a job

-working in sales and business development

-working in recruiting

-or looking to build your network

Having a killer LinkedIn profile will help you achieve your goals.

--

If you enjoyed this course, be sure to give it a LIKE and leave a REVIEW!

Syllabus

  • How to Use LinkedIn and Optimize Your LinkedIn Profile 10 Top Tips
  • Top LinkedIn Profile Tips Class Intro
  • Guide To Generating Leads on LinkedIn
  • Outbound Lead Generation Using LinkedIn and Cold Email
  • Next Steps
  • Connecting With Prospects Who've Viewed Your Profile
  • Inbound Connection Request
  • LinkedIn Social Selling & Content Marketing Overview
  • Topics To Use To Start a Conversation
  • Common LinkedIn Marketing Mistakes To Avoid
  • Easy Copywriting Formula For LinkedIn
  • How To Use LinkedIn Hashtags
  • LinkedIn Downloads Case Studies, White Papers, Checklists, etc
  • LinkedIn Polls
  • LinkedIn Text & Photo Post
  • LinkedIn Text Posts
  • LinkedIn Videos
  • Offering Help
  • Reposting Other People's Content
  • Types of Content To Create on LinkedIn

Taught by

Patrick Dang

Reviews

Start your review of How to Use LinkedIn and Optimize Your LinkedIn Profile- LinkedIn Lead Generation and Marketing

Never Stop Learning.

Get personalized course recommendations, track subjects and courses with reminders, and more.

Someone learning on their laptop while sitting on the floor.