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CreativeLive

Double Your Followers with Creative Marketing

via CreativeLive

Overview

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Online marketing can be an incredibly effective way to build your customer base. It can also be a major time suck. Learn how you can sanely and effectively Double your Followers with Creative Marketing with April Bowles-Olin.

April is the brains behind Blacksburg Belle – an online resource for all things marketing for the creative entrepreneur. In this bootcamp, April will help you completely revision your entire marketing program and get the results you want. Through short daily lessons, you’ll learn how to market online so you reach the right audience and get the right results. 
You’ll learn:
  • The psychology of marketing
  • How to double your blog readership
  • Strategies for increasing your newsletter subscribers 
  • The ins and outs of email marketing
  • How Instagram can grow your business 
  • The basics behind Twitter 
  • Facebook marketing and so much more!
Double your Followers with Creative Marketing will transform any creative entrepreneur from marketing amateur to marketing master. April will help you refine your copywriting skills so you connect with your target audience with every social media update, blog post, and email campaign you publish.

You’ll also learn marketing strategies based on the principles of psychology so you feel confident that your communications are sending the exact right message at just the right time.

If you want to reach and effectively communicate with your target market, Double your Followers with Creative Marketing is the perfect commitment for you.

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Syllabus

  • One Introduction
  • Bootcamp Introduction
  • Why Your Business Success Depends on Marketing
  • Why Your Customers Should Choose You and Your Brand
  • Your Target Market and A Day as Your Ideal Customer
  • Make Marketing Fun so You Actually Do This Stuff
  • The Psychology of Marketing (a.k.a., what works and what doesn't)
  • Compile Brand Inspiration and Make a Great First Impression
  • Pricing Your Products and Services
  • Branding with Visuals
  • The Power of Video: Getting Started and Beyond
  • Write Headlines that Get Your Followers to Click and Share
  • Transform Ho- Hum Writing to Content Worth Reading
  • The Transcription and One Person Methods
  • Persuade, Connect and Sell with Story
  • Write Sales Pages that Actually Sell
  • Basics of Email Marketing
  • Design Your Email Freebie and Write Your Intro Email
  • Track Your Subscribers and Readers Behavior
  • Email Segmentation and the Process of Using Autoresponders
  • Double Your Blog Readership
  • Choose the Right Social Media Platforms
  • Grow Your Instagram Following
  • Grow Your Pinterest and Twitter Following
  • Grow Your Facebook and Periscope Following
  • Your Marketing Plan Put Together

Taught by

April Bowles-Olin

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