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FutureLearn

Becoming An Expert Or Practitioner In Wellness

Welltodo via FutureLearn

Overview

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Carve out your ideal wellness career

There are many routes to grow a career in wellness, from dietician or yoga instructor to cognitive behavioural therapist or acupuncturist.

On this course, you’ll discover what your career could look like as an expert or practitioner within the wellness industry and how you can make steps to set up a career you’ll love.

Discover the different career paths in wellness and how best to get started

Each area of expertise within the wellness industry has its own route of entry to follow before you can get started. You’ll learn about the different requirements for getting started as well as when and how to get qualified.

Build and develop your personal brand within the wellness space

Self-branding is extremely important in the wellness industry, especially if you decide to set up your own business. To begin with, your wellness business will most likely consist of just you, so your personal branding is crucial to spread awareness of your expertise.

This course will guide you through the different strategies you can use to build your expert brand.

Find your niche and learn growth strategies for scaling your business

With so many sub-sectors in the wellness industry, it can be tempting to be as broad as possible. But finding a niche is often much more lucrative and allows you to put all of your energy into your passion.

On this course, you’ll look at how to find your niche and how to start growing your business through growth strategies. This will give you the foundation to start planning your business effectively and carving out a successful career.

This course is designed for anyone looking to turn an interest in wellness into a thriving career. You don’t need any experience in the industry as this course covers the basics of getting started.

Syllabus

  • Expert Foundations
    • Introduction
    • Be a personal brand
    • The art of expertise
    • Expert career paths
    • Wrap up
  • Expert Growth Models
    • An introduction to expert growth models
    • The science of building an expert business
    • Working with consumers
    • The role of experts in corporate wellness
    • Wrap up

Taught by

Lauren Armes

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